Saturday: Try This
Create an Experience! Look at this candy display… It evokes the “Old School” general store feel with a little nostalgia in the middle of the fancy hotel.
Why is this important?
Look in the jars… there are Tootsie Rolls, suckers, and other “penny” candies… it looks like Jolly Ranchers… Super ordinary candy.
BUT, the experience of the glass jar, metal tin, and wooden crate make this a memory. Even if you are not buying candy, you slow down just a little to appreciate the display.
If you stopped in and saw a slat wall with pegs and hanging bags of tootsie rolls or jolly ranchers would you get the same “longing for yesteryear” feel?
Nope.
So… the question is, “How can you enhance the mood at your business?” and if your in person area is not a retail store, you can do this online with photos, fonts, info graphics and even music! Look for these opportunities to dare I say, enhance the “VIBE” at your business!
Try This!
#doinginfinity
Tomorrow… come back for my episode on “Try This”!
PS: Like my vibe? I want you to join my tribe! Begin with my quick and simple guide to understanding the 5C’s of the Infinity Marketing Machine. I call it #doinginfinity. Click Here and I’ll email you a FREE download.
Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review